KNOTEL AT OLD SESSIONS HOUSE
CLIENT COnTEXT
Knotel’s Old Sessions House has been curated to create a space that facilitates a new, more organic work day; one that allows members to utilise a variety of spaces for a variety of tasks throughout your day. It’s not unusual to go from team meetings and collaborative tasks, to a private phone call or individual, focused laptop time. Old Sessions House allows you to do all of this under one roof and with ease.
COMMUNICATE A NEW + ORIGINAL CONCEPT FOR A WORK CLUB. WHILE FLEXIBLE WORK SPACES HAVE INCREASED OVER THE PAST FEW YEARS, KNOTELS’ OLD SESSIONS HOUSE IS REIMAGINING WHAT THE ‘WORKCLUB’ IS, ONE THAT ALLOWS INDIVIDUALS AND BUSINESSES TO USE DIFFERENT TYPES OF SPACES FOR DIFFERENT KINDS OF WORK SESSIONS THROUGHOUT THE DAY.
THEY NEEDED TO SHOW THAT THEY ARE A PART OF THE WIDER KNOTEL GROUP WHILST HAVING THEIR OWN IDENTITY, AS THE OLD SESSION HOUSE LOCATION IS A UNIQUE, GRADE LISTED, ONE OF A KIND BUILDING SEEPED IN HISTORY.
PROBLEM SOLVED
BRAND STRATEGY
AUDIENCES & POSITIONING
TONE OF VOICE & KEY MESSAGING
COPYWRITING
BRAND WORLD
MARKETING STRATEGY
EXPERIENTIAL DESIGN
STRATEGIC PARTNERSHIPS
MARKETING CRM
PROJECT & CLIENT MANAGEMENT